Welcome to the first issue of The Dotted Line. Every Monday: AiC athlete spotlights, NIL news, branding tips, and partner picks.
AND STILL…
Braden Atkinson, QB · Oregon State
Week 7 vs. Washington State: 347 yds, 3 TD · W 48–30
Season: 2,604 passing yards, 24 TD
Braden still leads the nation in passing. Saturday's highlights included a 90-yard touchdown to true freshman Jesse Legree, and Oregon State is now 5-2 and 3-0 in the Pac-12.
WELCOME TO AiC
Scooter Jackson III, DB · UCLA
Athletes in Control is proud to welcome Scooter Jackson III to the AiC family.
FLORIDA AT TEXAS GAMEDAY TAILGATE: RECAP
Thank you to everyone who joined us in Austin for the Florida at Texas game day tailgate. It was a huge success, and we can't wait for the next one.
A huge thank you to our partners:
Smearcase · PowerCreme · Yerba Madre · Malk Organics · Bougies Donuts & Coffee · Premier Research Labs (PRL)
🎥 Stay tuned for the full recap video on Instagram: @aic.sports
Dilin Jones, RB · LSU
Leads SEC running backs in receiving
28 targets · 25 receptions · 182 receiving yards · 9 first downs · 7 forced missed tackles
Season: 128 carries, 566 rushing yards, 5 TD, 4.4 yards per carry
That's 748 yards from scrimmage. The Wisconsin transfer earned LSU's starting job in spring and has become one of the SEC's most complete backs, a threat as a runner and a receiver.
BRANDING TIP: DON'T SLEEP ON AFFILIATE LINKS
Affiliate links let you earn income from the audience and network you already have.
As an athlete, you have visibility, and people trust you. Fans want to use the brands you use. When you genuinely use a brand and it fits who you are, promoting it comes naturally.
An affiliate link does two things: it gives your fans a discount, and it earns you a commission on every sale.
The rules: only promote products you actually use, and always disclose it. Add "#ad" or "affiliate link" to every post, as required by FTC guidelines. Check your school's NIL rules before signing up for any program.
NIL NEWS
Senate passes the Protect College Sports Act
The U.S. Senate passed the Protect College Sports Act 77–22 on September 28. It's the first comprehensive federal college athletics bill to pass either chamber of Congress. (Cozen O'Connor)
If it becomes law, the bill would:
Set national standards for NIL deals
Cap agent fees at 5% and school spending on athletes at $50 million per year (The Hill)
Require agents to register with a state and certify that registration with the NCAA (Cozen O'Connor)
Limit athletes to one transfer without penalty (ESPN)
What's next: the bill moves to the House, which is in recess until after the November midterm elections. (Wiley)
UPCOMING
College GameDay: No. 14 Houston at No. 10 Utah, Saturday in Salt Lake City (ESPN). Watch for AiC linebacker Tre Tre McCutchin and the Cougars.
Know an athlete, parent, or coach who should be reading this? Forward it along, or send them here to subscribe: The Dotted Line…
